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Why Ooredoo decided to offer their premium customers the premium benefit
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BACKGROUND
As a leading international network, Ooredoo Maldives wanted to offer their high-value postpaid customers a benefit that matched their brand’s reputation, and provided an experience that differentiated them from competitors.
Famous for embracing the ‘new’, Ooredoo knew they would have to offer something truly unique, if they wanted to provide their highest-paying customers with a genuine value-add that would keep them loyal to the network.
So, it makes sense that one of the world’s leading networks would turn to the world’s leading lounge access provider, in order to provide top-tier customers with a luxury benefit they wouldn’t want to be without.
HOW PRIORITY PASS HELPED
Priority Pass played a key part in helping Ooredoo Maldives make their Club Premier – a premium, personalized service – even more attractive to customers as a high-end loyalty programme. And this enabled Ooredoo’s share of the high-value postpaid customer to grow even more.
WHAT THEY SAID
“Priority Pass is a great way to give your most valuable customers a luxury experience that truly differentiates you"